Yet again Starbucks have a cool new initiative. Apple and Starbucks have just paired up for a new Starbucks in store promotion called the “Pick of the Week” in which they are giving away paid iPhone applications to customers in the coffee stores. (They have done something similar before with iTunes songs).
The first app being giving away at the Starbucks stores is the $5.99 (in the App Store) Shazam Encore. Shazam Encore allows to identify music that is being played wherever you are and allows to view the lyrics of the song as that song is being played.
If you can, visit your local Starbucks coffee, find the drink or snack you would like to buy, then pick up a free “Pick of the Week” card at the register. There is a code on the card which is redeemable in iTunes App store.
I wonder when an SA retailer is going to manage something as cool as this?
