We thought we would step away from all the awesome trailers and game news for a few minutes and engage your brain… Some new data from Juniper Research has revealed that by 2017 there will be 64.1 billion games downloaded onto smartphones and tablet devices – over 3 times that of 2012, which stood at 21 billion. This high rate ... Read More »
Category Archives: Digital Trends
Feed SubscriptionHow ambient advertising can help the public sector
The typical way to promote a product or service has often centred around placing a large poster in a public place or running a commercial on a collection of television channels. However, ambient advertising has turned this norm on its head and has gone for the approach of getting people to recognise a product by advertising it in places where you ... Read More »
The Era of Video Marketing
With 2012 statistics claiming video to be the 6th most popular content marketing tactic (behind social media, website articles, eNewsletters, Blogs, and case studies respectively), its popularity is only expected to rise. Marketers around the world are capitalising from the likes of YouTube and Vimeo to promote their product, share their knowledge and educate their audience. Not to mention to ... Read More »
Sponsored Video – Samsung’s Dream the Blues campaign
Samsung has launched a new campaign called Dream the Blues. Read More »
Polaroid to launch Smartphone Fotobar stores
Polaroid plans to open new retail stores this year focused on getting people to print and edit the photos saved on their smartphone, or from social networks such as Facebook, Instagram and Picasa. Read More »
A Short History of GIF
A Short History of GIF is exactly what the name says, a short little video created in Stop Motion that travels through the different ages of the famous image format: the GIF. Presented by SmartWater in association with Moving the Still: A GIF Festival, directed by Sean Pecknold for Legs Media. Dankie Maneer Uno De Waal for showing us this ... Read More »
Online Gaming vs Online Dating
Where are gamers more likely to hook up online, while gaming or by visiting an online dating site? Read More »
Which Country Uses The Internet Best [Infographic]
Google recently spent around a million dollars researching 61 countries to find out which country uses the internet the best. The study measured which countries use the internet in the most optimised so that it effects peoples lives in a productive and useful way. Read More »